ISI Consultants was pleased to organize a networking evening with the International Trade Administration and the District Export Council, Washington DC at the South African Embassy. The event brought together over 250 business leaders from around the country to talk with Ambassadors to the U.S. from South Africa, Côte d’Ivoire, Angola and Ghana as well as representatives from the Embassy of Mozambique about the tremendous opportunities that their countries have to offer for U.S. companies.
Ian Oliver, Client Services Director at ISI Consultants, who opened the event, commented "I'm really pleased that this event gave U.S. businesses a chance to network around the topic of trade with so many senior members of the African diplomatic community as well as senior representatives from organizations such as the U.S. Department of Commerce, U.S. Trade and Development Agency, U.S. State Department, EX-IM Bank, OPIC, the World Bank and many more. Let's face it, people don't always think positively when they think about Washington D.C. politics, but where else could such a great event happen? Its great to see the power of D.C. being harnessed to really help U.S. business."
While the Ambassadors acknowledged in their remarks the challenges that often come with doing business in emerging markets, they all made a very compelling case that U.S. companies cannot afford to ignore the opportunities that the vast African continent of over 50 countries has to offer.
Seven of the 10 fastest-growing economies in the world are in Africa.
With a growing middle class in many African markets, consumer spending across Africa is expected to increase by nearly 60% in the next 5 years, reaching $1.4 trillion by 2020.
With a current youth population greater than that of Europe and the Americas combined, and a total population expected to double by 2050, demand is growing across a range of sectors such as infrastructure, energy, agricultural, healthcare and retail to name a few.
Moreover, the U.S. government is providing business with more support than ever before, with additional Foreign Commercial Service Officers being stationed at U.S. Embassies across the region and programs like Trade Africa and Power Africa that make it easier than ever for U.S. companies to take advantage of opportunities.
With Africa’s steady supply of natural resources, a growing population, an expanding consumer base, and increasing demand across sectors, there are opportunities for almost any company—and there are a number of resources to help your company leverage those opportunities.
Still not sure if or how your business can benefit from the opportunities presented by African markets? Contact firstname.lastname@example.org to discuss how we can help you grow your business in Africa.
ISI Consultants assists U.S. companies to enter or further expand their business in Middle East and African markets. From small projects to longer-term engagements, we put our knowledge and experience to work for you, saving you time and money and minimizing your risk. And our results-oriented approach means we don’t just advise you on what to do to be successful – we work with you to get it done.
As part of our commitment to the National Export Initiative (NEI), ISI Consultants offer a limited number of COMPLIMENTARY STRATEGY SESSIONS each month to qualified U.S. companies.